[Typo3-marketing] RFI: Recommendations for Typo3 PR-work ?

Sander Vogels sander at netcreators.nl
Mon Jan 17 13:08:50 CET 2005


Hi Daniel,

Did you read my second respond from the 14th? In that I state blaming 
things are not the question at all. Just marketing arguments and the 
discussion should stick to that. I agree with your resume so let's round 
it up.

Sander


Daniel Hinderink wrote:
> Hi Sander,
> 
> 
>>>In the end, the real reason is that no one volunteered to make these
>>>resources who had the background to do it in english directly.
>>>
>>
>>Not completely true; I started writing articles in English. Then they
>>had my work TRANSLATED IN GERMAN without giving me any notice. It was a
>>suprise for me that .edu has started in German, so mucht text for
>>translation is not there so it could be done in a few weeks.
> 
> 
> That is not a positive development, I agree. But Sabina, Jan Wischnat and
> Claudio wanted to do it German and I concluded that we better had it in
> German than none at all.  There we have someone from Austria, Switzerland
> and Germany. Why is no one from another country on that list? I honestly
> don't know. What I do know, is that I support the precedence of English over
> German, but matter of fact is, that you don't always have the choice.
> 
> You did not find the time to finish the edu-site, Sabina stepped in for you.
> That does not mean you are to blame, but the least person to blame are those
> people that made it happen.
> 
> 
>>I think we as a marketing group at least have to take a look in this
>>point from marketing perspective. A lot of people, also on the other
>>lists and during the T3tour, complained that;
>>- the book is in German;
> 
> 
> It will be published in English in march. We just couldn't have written the
> book in English with this team. Again, no one else sat down and did it.
> 
> Anyway, the association was not created in Germany, because we felt that
> "Germanisation"-tendency might be too much already. Like your mail proves,
> that was good thinking.
> 
> 
>>- lots of extension documentation is German.
> 
> 
> Because it is programmed by German-speaking people.
> 
> 
>>- the official association Bylaws are in German
> 
> 
> That is the official legal language of the country it was created in (or at
> least that part of it).
> 
> 
>>Some people may indeed consider this as at least a problem for Typo3 (to
>>state in mildly) cause all developers speak English, only few outside
>>Germany speak German.
> 
> 
> Well, Switzerland and Austria are some 15 million people and in France and
> Italy the German-speaking dominance did not hinder TYPO3 seemingly.
> 
> 
>>This is bad for Typo3 and not the way open-source works,
> 
> 
> What makes you think that? Look at all the semi-national OSS projects, like
> Mandrake or Spip.
> 
> 
>>especialy not 
>>for a CMS that is distributed in 40 languages in over 50 countries.
> 
> 
> Obviously it seems to be easier to translate the backend than to create a
> marketing resource for everyone's benefit.
> 
> 
>>In my country we got loads of complaints about this tendency of Typo3
>>towards German, also from the government officials, and instead of
>>giving excuses I guess it's time to make English the official language
>>as a policy. I agree it's nice for the German agencies and the German
>>market but it holds back the penetration of Typo3 in lots of other
>>countries.
> 
> 
> My résumé is that we have a pretty good looking edu-site, which will soon
> also be available in English, because someone from Switzerland (!)
> volunteered to translate it.
> 
> It is all about doing things, not asking for them. So let's not be angry
> about the things we have, but instead work on improving them or getting the
> things done we don't have. If we don't have enough English resources, it is
> because this community fails to make them.
> 
> 
>>Let's go and bring Typo3 to huge success
>>
>>René
> 
> (Feb 02)
> 
> Cheers
> 
> Daniel
> 
> 
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