[Typo3-marketing] News feeding and references

[Michelle Heizer]

Hi everyone,

>> As stated previously, I think one of the area that needs better care of is
>> CMS shoot-out/comparisons web sites.
>> (Ex: www.cmsreview.com , www.cmsinfo.org , www.opensourcecms.com)
>> 
>> Usually it's free advertising and people can evaluate the health of the
>> community/support from these.
>> 
> 
> I agree.
> 
I know the person running the CMS Review site. He was actually the person
that videotaped the OSCOM presentation that my colleague gave last year
about TYPO3. He was very anxious to get the site updated with more complete
T3 information. I know he wanted us to help him update it but I was
concerned about just giving him some information. Is there a way we can
coordinate the release of this type of info so that it is consistent across
the different sites? One way might be is to have a default short TYPO3
description that gets updated with new releases that a typehead can just
submit to places like this when they see them. Unfortunately, that may not
always work since some places may need it in a different format.

> Until then we have 3.6.0 to write about, but so far I have no reply fro the
> typeheads on what they would like to see in that press release.

As far as the XHTML and CSS, I would like to not only see this showcased as
an added feature, but *how* this makes TYPO3 better (or in the same league)
as other large systems and *why* it is important. For example, in the US,
many states, including the one I'm in, have passed laws that governmental
institutions must not only make their Web sites compliant, but also buy
software that is already compliant. For a long time, colleges and
universities haven't even looked at using a CMS but now, because of this
law, they are looking at an easy way to achieve compliance and
accessibility. I am building a college site right now that is completely
ADA/XHTML compliant and with the new version of T3, this has been very
painless. :) I am sure that this applies for corporations as well. In fact,
I read that Apple is working on getting their Web site XHTML compliant this
year. :)

> May be time to rethink the typehead thing as well and forget about the
> titles.

I think, at least for me, that it would be good to have maybe some goals and
deadlines. I know it is not always easy for everyone to find the time to
help out in the marketing project, but maybe if we set some goals, it would
help us collaborate better. For example, if Daniel asked us to supply him
with 3-4 (or whatever) projects/goals that we would complete each year, he
could make sure that we were working on something he needed and it would
help keep us on track. The list could include writing an article for a
magazine, presenting at a conference, coordinating a T3 user group, etc. We
could provide him with a report of our progress mid-year. And if we post
what we are working on, maybe others in the list might want to help out.
What do you think about something like this?

Three things I'm working on now are:
1. Speaking at more conferences: I have one planned at the end of next month
called HeLIX (Higher Education Learning eXchange) and will be presenting a
T3 presentation. Hopefully I will have a very large one in either Washington
D.C. or Phoenix, Arizona at the end of the year. I'm still working on
locating all the conferences.

2. Exhibiting at conferences: I am looking into buying a tabletop display so
that I can take it to conferences and exhibit. Problem is that exhibiting
can be very expensive (even several thousands of dollars). This is mostly
why I've been sticking to presentations. :)

3. Writing some T3 comparison lists: I'm trying to write a comparison list
of features between T3 and other CMSes. I started this project since I have
been getting a lot of questions from people who want to use TYPO3 but are
already in a commercial CMS. They want to know what T3 has/doesn't have
compared to their CMS. It's not easy getting commercial information so it's
not going as fast as I'd like. I'll make these available when I'm finished.

-- Michelle