[TYPO3] fixed structure in page content

[LinTong]

Hallo everybody
 
I would like to create a page content which have a fixed structure.for example
 
 
**************page content begin****************
logo1(user can upload, but the size is fixed e.g. 100*100)         Title (font&size fixed, user can modify the title content)
 
Name:(fixed)      ************(can be modified by user)
Address:(fixed)   ************(font&size is fixed, content can be modifies)
*
*
*
*
*
*(user can only modify the particular areas but can not add a new entry or a new line)
*************page content end******************
 
How can I implement a page content like above? Thanks very much. 
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