[TYPO3-english] Boost page ranking of TYPO3

ben van 't ende ben at typo3.org
Tue Aug 10 16:06:39 CEST 2010

Hey Bernd,

Thanks for your reply. I don't see any harm in it either as it is just a
suggestion to improve the text of the links and we are not suggesting to trick
Google into anything.



On 10/08/10 12:43, bernd wilke wrote:
> Am Tue, 10 Aug 2010 11:15:32 +0300 schrieb Dmitry Dulepov:
>> Hi!
>> ben van 't ende wrote:
>>> Please place a link to typo3.org with one of the following linktexts:
>> I hope this does not lead to penalties from Google. Have a look to
>> bullets #2 and #3 in Webmaster Guidelines:
>> http://www.google.com/support/webmasters/bin/answer.py?
> hl=en&answer=35769#3
>> Sometimes even giants like BMW are banned. BMW German site was banned
>> once for violating these guidelines and it was hard for them to get back
>> to Google index: http://news.bbc.co.uk/2/hi/technology/4685750.stm
> BMW did a lot of bad tricks:
> http://www.heise.de/newsticker/meldung/Google-sperrt-nun-auch-deutsche-
> Webseiten-mit-versteckten-Suchwoertern-aus-172419.html
> some translation from this german news:
> headline: 
> google locks out german websites with hidden searchwords
> second paragraph:
> one of the first affected is the german carbuilder BMW, who's javascript 
> based startpage is removed from the google hits. BMW uses a so called 
> doorway-page, which is indeed underlayed with invisible text, in which 
> senseless added words like Gebrauchtwagen, Jahreswagen and BMW are added. 
> For google such an approach is not usefull to readers of the page, but to 
> the owner, who artifically attract surfers to his website.
>> Probably a better scheme would be if people write a series of articles
>> about TYPO3 and post them on different blogs linking to typo3.org under
>> various good keywords (including title tag in the link). That would rank
>> even better because articles will be full of good information and
>> keywords.
> more information will always give a better ranking (and more keywords) at 
> google.
> I have understand Ben's call as a tip to improve the existing links to 
> TYPO3. Having somewhere mentioned TYPO3 at your website you can make a 
> link from it (as far as you don't had done it yet) and secondly give it 
> the intended information (enterprise, open source, CMS) by inserting it 
> as linked text and/or as link-title.
> Additional everyone can insert some small text like 'this site was build 
> with <link>TYPO3</link>' on every website-imprint.
> Penalties could be given from linkfarms or by doubling the available 
> links from social bookmarks within one week (one customer of mine asked 
> all his friends to subscribe to social bookmarks and insert his page to 
> double the links from extern. one week later the page was removed for two 
> month from the index). 
> But I think TYPO3 is linked well and this call would not explode the 
> available links to get a penalty (and I hope we all will build proper 
> links than just linkfarms)
> bernd

TYPO3 Product Manager

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