[TYPO3-mvc] How can I give content to a ViewHelper when using alternative syntax?

[Oliver Salzburg]

On 2012-08-02 16:23, Valentin Zickner wrote:
> {'Link Text' -> f:link.page(pageUid:'{backto}')}

Given that I had to enter this into an RTE, it is converted to
{'Link Text' -> f:link...

I'm wondering if that has anything to do with it...