[Typo3-marketing] Marketing Workshop - Tasks for personalities

[Sander Vogels]

Hi,

I do like the idea but when it's held in March I'll be in China.
Maybe we could also talk about somehow more structuring the roles in 
marketing to the personalities we all are. Lots of management books 
suggest that a powerfull organisation needs;
- creative chaotic people: they have lots of ideas for products and strategy
- organizers: people who are very good in organising ideas into structure
- do-ers: people how are perfect in fullfilling the tasks they are given.

I know I belong in the first group and also recognise lots of you people 
in one of the three types. To be effective we all maybe should stick to 
a certain role that is given to us..

Ciao, Sander



Daniel Hinderink wrote:
> Hi folks,
> 
> For those who did not listen, the idea has been coming up to make a small
> meeting as a marketing workshop. If you are a marketing/branding pro and
> feel like you want to invest a lot of work into TYPO3, than this is for you.
> 
> Here is a preliminary agenda:
> 
> 
>>>My desire would be to take TYPO3 to the next step and start
>>>from the ground
>>>up:
>>>
>>>A. What is our position today?
>>>Market share, customers, target markets, key success factors,
>>>marketing channels etc.
>>>
>>>B. What are our options, taking our reseources into account?
>>>
>>>C. What are we going to do now and in the next 12 months?
>>>
>>>To make it more practical:
>>>A. I still have the SWOT analysis from T3BOARD04. I can paste
>>>it into the WIKI for discussion and start collecting
>>>marketing research data, so we can use some numbers to find a
>>>strategy.
>>>
>>>B. We should try to make a simple marketing plan with the
>>>four p's: product, price, place, promotion.
>>>
>>>C. We can plan (and hopefully execute) actions.
> 
> 
> I would offer to organise this meeting sometime in March or April.
> 
> If you want to join, it is time to shout what you would like to contribute.
> 
> Time and place is still to be decided, depending on the attendants.
> 
> Cheers
> 
> Daniel
> 
> 
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