[Typo3-marketing] Marketing Workshop, WAS: Logo redesign

[Daniel Hinderink]

Hi folks,

For those who did not listen, the idea has been coming up to make a small
meeting as a marketing workshop. If you are a marketing/branding pro and
feel like you want to invest a lot of work into TYPO3, than this is for you.

Here is a preliminary agenda:

>> My desire would be to take TYPO3 to the next step and start
>> from the ground
>> up:
>> 
>> A. What is our position today?
>> Market share, customers, target markets, key success factors,
>> marketing channels etc.
>> 
>> B. What are our options, taking our reseources into account?
>> 
>> C. What are we going to do now and in the next 12 months?
>> 
>> To make it more practical:
>> A. I still have the SWOT analysis from T3BOARD04. I can paste
>> it into the WIKI for discussion and start collecting
>> marketing research data, so we can use some numbers to find a
>> strategy.
>> 
>> B. We should try to make a simple marketing plan with the
>> four p's: product, price, place, promotion.
>> 
>> C. We can plan (and hopefully execute) actions.

I would offer to organise this meeting sometime in March or April.

If you want to join, it is time to shout what you would like to contribute.

Time and place is still to be decided, depending on the attendants.

Cheers

Daniel