[Typo3-marketing] Marketing at T3BOARD

[Sabina Loicht]

Aloah from Vienna!

At 11:21 10.01.2005 +0100, Daniel Hinderink wrote:
>Hi folks,
>I sent the presentation to JH, so I guess it will show up on T3BOARD.com
>soon.

thanx, Daniel!

>I have some questions regarding the protocol of the first meeting:
>
>1. Regarding .com: are these questions answered after the meeting?

yes, I think so.
is it correct, that any person, who voluteers on helping at typo3.com goes 
directly toi you as the project leader?

>2. Re: edu: Claudio Cathomen has volunteered as a new maintainer

yes, thank you to Claudio! We will finish the details until End of January 
together.
Claudio will the form his team - one of the team-members will be Kurt 
Dirnbauer, offering an helping hand on the topics moodle and claroline!

>3. Jean-Marie Schweizer and his US-born wife Elaine have volunteered to 
>translate the existing texts.
>@Sander: you have told them that you have already translated some of the
>texts into english, please inform rthem which of these and send them.

I do have all the texts from Sander, as well as about 5 reference cases in 
English.
It's fixed with Jean-Marie, that I will integrate them as hidden pages in 
the existing edu.typo3.com
As soon as CC and I are finished, we will hand over the translation-ball to 
JMS.

>4. gov: who would like to help with the contents?
>5. Logo-redesign: where should the Logo be placed for download?

I would suggest on TYPO3.com either in a Press Section or under Support 
Downloads.

>6. who will implement the improvements to the logo?

JMS has already offered to coordinate and I remenmber, that we decided to 
have a list of the facts, why the logo is

>7. why should the case studies be made into special documents?

we (in the Austrian User Group - approx. 230 subscribed members) will 
handle it that way.
Templates are offered and this is helping to write theses cases for a lot 
of people. Many of them are not used to write stuff like that.
Our offer has been - use it or leave it. And my imression was, that som 
agencies liked the idea.

>8. Re: Flyer: will the text for a TYPO3 flyer not be the same as those on 
>.com? I was told RM only offered to make these under the provision that 
>they would bear the logo of his company (which makes this useless).
>Sabina, can shed some light on this?

Hope so.
The folder should be something between 1-2 pages - highlightening the 
important facts and benefits for customers in general.
The Austrian TUGA will provide a TYPO3-FACT sheet (with the tech-facts from 
the .com-Site) and a TYPO3-general folder.
The logo of the agency who wants to use them, will be insertable on it. It 
should be ready to download latest in Feb. 2005.
If RW wants to provide this anyway - RW: go ahead! (maybe you are faster 
then us ;-))

>9. where should the mascot be used? com or .org or both?

this has to be answered by the persons bringing this topic up. From my 
point of view it was an .org thing.

>10. what kind of organisation could be created on a national level for 
>marketing?

I think Sanders paper can give some suggestions or ideas here - see below:

>11. will Sanders paper also state which marketing activities should be 
>organised nationally?

YES!!! - this is the main goal ;-))

>12. when will this paper be available?

Sander, when can we PLEASE expect that 2-A4-pages paper in Feb?


>13. what to do about the pr work misery?
>Christoph Lindemann offered his help with PR work in Germany, but that is 
>no solution to the Typhead situation, which is not working and should 
>either be taken down or reorganized. Ideas anyone?

I realized within the last year, how the PR-workflow works/unworks within 
the group.
Therefore I have decided to start with writing a press paper about the 
results of the boarding-tour.
It's ready in german by 13:00 today, then it will be reviewd by a 
technician of the Association.
Within 10-12 hours afterwards it should be translated into english, french, 
spanish, danish and dutch by native speakers.
As soon as this is ready (wednesday hopefully the latest) the typeheads 
will receive this press-information.
To all of you: this is my offer - either take it or leave it ... or offer 
something better.


>14. If the marketing list will be closed, where do people learn about the 
>possibility to apply for it? New section on .org?
>This should probably merge with the common file repository and the place 
>where the logo should be kept.
>Ideas for a structure and a good technical solution for uploading and 
>sharing files?#

My input on that will come until end of week ... still thinking.

>Cheers
>Daniel

Regards to all of you,
Sabina