[TYPO3-UG US] This is just about perfect...

[Duffy, Chris]

I think the box idea is fine. People are used to the idea that although
you see a box, you are really going to download something. But when I
see a binder, I am going to want to get a binder. It smacks of false
advertising. As a beginner, I would really like a binder. :-)

But you could show a picture of the book.

Chris
Houston 

-----Original Message-----
From: typo3-ug-us-bounces at lists.netfielders.de
[mailto:typo3-ug-us-bounces at lists.netfielders.de] On Behalf Of virgil
huston
Sent: Wednesday, November 02, 2005 9:31 AM
To: TYPO3 Usergroup America
Subject: Re: [TYPO3-UG US] This is just about perfect...

On 11/2/05, Patrick Gaumond <patrick at typo3quebec.org> wrote:
> virgil huston wrote:
>
> > The key to the success of TYPO3 in the US, I think, is marketing, 
> > perhaps creating the 'illusion' of a proprietary product for the big
markets.
> > What I mean here is the 'packaging' of the open source product with 
> > developers to design, implement, and possibly maintain the system.
>
> I never studied psychology but I really think that something simple as

> a fake TYPO3 box on the main page could help give the right "first 
> impression".
>
> Look at the third news on http://www.joomla.org/ (yes, Mambo again...)

> Or http://logo-contest.freebsd.org/result/640-1.png
>
There is an interesting flame war going on now on the FreeBSD-questions
list on this new FreeBSD logo (which absolutely sucks, IMO).

> See? The Joomla box is even better because it's bigger (bigger=more
> features!) even for a fake box !
>
> TYPO3 has it's own thin box http://typo3.org/download/ but I hope to 
> see a thicker version that gives the impression of a great system. Add

> a nice looking CD and faux-manual and you're set !
>
> This gives the system some sort of tangible reality.

Agree on this.

Virgil
>
> (I've CC the design ML)
>
> Patrick
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